PrintExpress Website

I can proudly say that I have worked on the updated version of PrintExpress' website. The website was in need of a revamp (the previous version was from 1997!) with fresh new content and also more updated layouts and vibe in general. Basically a whole new all! The brief was also to cater not only for a b2c but also for a b2b audience, so created all banners and content for the pages with that in mind.​

The website ended up being much more up to date and user friendly than the previous page.

What I enjoyed the most about this project was that I got into a new workflow mood that worked really well. This helped me to maintain the same look/feel throughout the website.

I achieved this by:

1. Thinking about a business that could use an specific product.

2. Creating or sourcing elements to create the fictitious branding for this business and adding this to product mock-ups.

3. Adding 3D imagery related to the person or business using that product to complete the scene, making sure that the perspective was always right for the 3D images.

I created:
- 27 different web layouts using Xd.
- and about 150 elements for product images, banners and other icons and assets using Photoshop, Illustrator and InDesign CC.